top of page

Sports PR & Legacy Positioning

Strategic PR for Athletes Ready to Lead, Influence, and Be Remembered

Shape Perception. Build Power.
Protect Legacy.

UMGMT’s Athlete PR Representation service empowers athletes to control their narrative, elevate their public identity, and amplify their voice beyond the game. Whether you’re dominating in competition or redefining your next chapter, we operate as your strategic communications partner, ensuring every move builds equity, every story builds legacy, and every brand moment is intentional and protected.

ChatGPT Image Jul 7, 2025, 04_48_44 PM.png
Gravel
ChatGPT Image Jul 7, 2025, 04_48_28 PM.png

Why Strategic Athlete PR Matters

Performance Ends. Presence Endures.

An athlete’s story doesn’t stop at the final buzzer. It evolves into platforms, partnerships, philanthropy, and purpose. Whether you’re in your prime or planning your next act, we help you shape a public identity that aligns with your vision, secures your reputation, and opens doors long after the game is over.

ChatGPT Image Jul 7, 2025, 05_28_56 PM.png

What We Do

01

Earn press that aligns with purpose — not just fame

02

Manage and elevate public image across media and digital platforms

02

Shape a legacy through strategic storytelling and narrative authority

04

Prepare for high-stakes media, crisis moments, and brand scrutiny

05

Align values with public-facing partnerships and campaigns

Our Clients Say

photo 1.jpeg

I began working with Milan and Umanagement in 2019, having self-published my first book. Throughout that year, I was able to open up more in regards to promoting myself and believing in myself and what I am capable of as a brand, and began looking at myself as a brand.  

 

On social media, I learned how to properly position myself, which helped me build my social currency. Umanagement worked very hard on my behalf to secure placements on several platforms, including Good Morning Washington and Good Day DC, which have benefited me since. This has played a massive role in me landing my biggest speaking engagement in 2023, four years after working with Umanagement. 

​

Fast forward to 2024, and I am still reaping the benefits from my time with Umanagement. Unbeknownst to me, the relationships I formed within that year are still alive and well today, which has branched off into further opportunities. Umanagement opened the door to their network, and I am grateful for that. 

Jared Johnston, Former Collegiate Athlete & Author

ChatGPT Image Jul 7, 2025, 06_34_10 PM.png

Your Career Speaks Volumes. Let’s Shape the Story It Tells.

UMGMT is your legacy communications partner — amplifying your presence in the sport and your purpose beyond it. From the heat of competition to the next chapter of your brand, we build a strategy that lasts longer than the season.

Apply for Athlete PR Representation
bottom of page