NUESTROS RESULTADOS
Lograr innumerables medios de exposición , desarrollo de éxito a largo plazo y credibilidad.
En la Agencia de Relaciones Públicas y Comunicaciones Estratégicas de Umanagement hemos podido lograr estos objetivos de manera orgánica sin pagar por publicidad; lo que a su vez se traduce en ventas, puesta en valor de las marcas de los clientes, reconocimiento local, nacional e internacional.
NOTA: Hemos trabajado con cientos de marcas. Aquí están algunas de nuestras campañas favoritas.
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Koeryelle DuBose
Events | Lifestyle Influencer | Entertainment
DuBose Founded WERK University with the purpose of educating and empowering women of color. Since leaving the classroom, she has amassed a large following of over 100,000, and her work has been featured in prestigious publications worldwide. Her mission is to help others become financially literate and gain wealth.
Campaign Overview
Objective:
In 2019, Koereyelle DuBose engaged UMGMT to lead public relations, secure sponsorship, and execute full-scale events across multiple activations.
The goal: to increase press visibility, elevate event experiences, and align with premier lifestyle and corporate platforms.
Target Audience
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Women in Business
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Entrepreneurs
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Eventgoers with a Cultural & Professional Edge
Our Strategic Approach
UMGMT served as the full-scale PR and event execution partner across multiple brand activations for Koereyelle DuBose. Our strategy focused on three key pillars:
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Event Experience Curation
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Strategic Sponsorship Acquisition
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Targeted Media Visibility
We handled every detail — from securing brand-aligned sponsorships and managing logistics to coordinating media interviews and overseeing the guest experience from pre-event to post-event recap.
UMGMT crafted moments that aligned with Koereyelle’s reputation as a business and lifestyle thought leader while supporting her goals for reach, influence, and partnership growth. We ensured that each activation felt elevated, culturally relevant, and brand-consistent across all touchpoints.
Results & Highlights
Event & Experience Execution:
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Oversaw all logistics, run-of-show, and guest engagement for multiple branded events.
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Supported the planning and on-site execution of the “Toasted of 40 Top Working Women” private influencer dinner in Atlanta.
Sponsorship & Brand Partnerships:
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Secured Official Belaire as the VIP Lounge sponsor and activation partner.
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Obtained in-kind sponsorships for speaker bags and gift suites, including:
• Honey Belle Shop
• DIY Detox Mask
• Soapy Faith
• Aunt Jackie’s -
Finalized partnership and experiential agreement with venue partners for major events.
Event Appearances & Speaking Engagements
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Confirmed keynote speaker booking for Stephan Speaks “You Deserve It” Atlanta tour stop.
Coordinated Koereyelle’s presence at:
• Essence Festival’s The Essence of Emotional Intelligence Purpose Party
• Black Girl Podcast “The Good Day Bunch”
• OWN TV’s Summer of OWN Press Conference and Cocktail Party
• Wine Tasting Cruise & Yacht Party
Media & Press Coverage:
• Sheen Magazine
• Kontrol Magazine
• Southside Dash
• Woman to Woman Magazine
• AspireTV’s HBCU 101
• David’s Diary
• Hoodrich Films
• Willie Moore Jr. Show
• Jimi P.